ARRIGLEN TRAINING

WEBINARS

DIGITAL TRAINING

Our webinars, masterclasses, and one-on-one training programs are designed to build your team’s capabilities across digital marketing, web development, graphic design, and technology. We believe in transferring knowledge, not creating dependency—empowering your business to thrive independently in the digital landscape.

OUR APPROACH TO DIGITAL KNOWLEDGE TRANSFER

At Arriglen Digital, knowledge transfer isn’t an afterthought—it’s a core component of our service delivery. We believe that true digital transformation requires building internal capabilities that enable your business to evolve and adapt independently in the rapidly changing digital landscape.

Our structured approach combines live webinars, in-depth masterclasses, hands-on workshops, and personalized one-on-one sessions to ensure your team develops practical skills across all digital disciplines—from Meta and Google Ads management to website content updates, graphic design fundamentals to CRM administration.

YEARS

EXPERIENCE

online advertising

Dive into digital marketing mastery! Uncover the secrets of crafting compelling ads, optimizing keywords, and leveraging analytics to boost your online presence.

Social Media Essentials

Enter the world of social media influence! Learn to decode algorithms, create engaging content, and foster meaningful connections across platforms like Facebook, Instagram, and Twitter.

IN DEPTH DIGITAL MASTERCLASS PROGRAMS

Our comprehensive masterclass programs offer deep dives into specific digital disciplines, providing intensive training that builds specialized expertise within your team. These structured programs combine theory, demonstration, hands-on practice, and personalized feedback.

PROGRAMS

DIGITAL MASTERCLASS

META ADVERTISING MASTERY

A comprehensive program covering audience strategy, campaign structure, creative optimization, and performance analysis for Facebook, Instagram, and the Meta network.

GOOGLE ADS EXCELLENCE

A comprehensive program covering audience strategy, campaign structure, creative optimization, and performance analysis for Facebook, Instagram, and the Meta network.

SOCIAL MEDIA MANAGEMENT

A comprehensive program covering audience strategy, campaign structure, creative optimization, and performance analysis for Facebook, Instagram, and the Meta network.

SEO & CONTENT STRATEGY

Detailed instruction on technical SEO, content optimization, keyword research, and measurement to improve organic visibility and drive qualified traffic.

PROGRAM

WEB DEVELOPMENT

01 WORDPRESS SITE MANAGEMENT

Complete training on content updates, plugin management, basic customization, security practices, and performance optimization for WordPress websites.

02 E-COMMERCE OPERATIONS

Complete training on content updates, plugin management, basic customization, security practices, and performance optimization for WordPress websites.

03 WEB ANALYTICS INTERPRETATION

Complete training on content updates, plugin management, basic customization, security practices, and performance optimization for WordPress websites.

04 BASIC WEB DEVELOPMENT

Detailed instruction on technical SEO, content optimization, keyword research, and measurement to improve organic visibility and drive qualified traffic.

CREATIVE

DESIGN MASTERCLASS

01.

BRAND IDENTITY MANAGEMENT

Comprehensive training on implementing and maintaining brand guidelines, creating consistent visual assets, and managing brand evolution across channels.

02.

MARKETING DESIGN FUNDAMENTALS

Practical instruction on creating effective marketing visuals, understanding design principles, and producing basic graphic assets for digital and print channels.

03.

CONTENT VISUALIZATION

Specialized training on transforming complex information into compelling

visual formats, including infographics, data visualizations, and explanatory graphics.

04.

VIDEO CONTENT CREATION

Hands-on instruction for producing effective video content, from

planning and shooting to basic editing and distribution across digital

channels.

PROGRAM

BUSINESS TECHNOLOGY

DIGITAL PROJECT MANAGEMENT

Structured approach to managing digital initiatives, including
planning, execution, team coordination, and delivery of marketing,
web, and technology projects.

MARKET AUTOMATION

In-depth instruction on setting up automated marketing
workflows, lead nurturing sequences, and triggered
communications based on customer behavior.

CRM IMPLEMENTATION

Comprehensive training on setting up, customizing,
and administering
CRM systems to manage customer relationships and sales
processes effectively

BUSINESS INTELLIGENCE DASHBOARDS

Practical training on creating, interpreting, and acting on
datavisualizations and business intelligence dashboards for
data-driven decision making.

PROGRAM

DIGITAL SKILLS

Our one-on-one training sessions provide tailored instruction and mentoring to address specific skill gaps, business challenges, or advanced learning needs. These personalized sessions connect your team members directly with our subject matter experts for focused skill development.

PERSONALIZED TRAINING AREAS

ONE

DIGITAL MARKETING COACHING

Individual guidance on campaign strategy, platform-specific tactics, creative development, and performance analysis tailored to your specific business and audience.

TWO

WEB MANAGEMENT SUPPORT

Personalized assistance with website updates, content management, troubleshooting, and optimization based on your specific platform and business requirements.

THREE

DESIGN SKILLS DEVELOPMENT

One-on-one instruction on design software, visual asset creation, brand implementation, and creative problem-solving for your specific marketing and communication needs.

FOUR

TECHNOLOGY IMPLEMENTATION GUIDANCE

Individual coaching on system administration, data management, integration configuration, and process optimization for your specific technology stack.

DIGITAL MARKETING
WEB MANAGEMENT
DESIGN SKILLS
TECHNOLOGY IMPLEMENTATION

NEED HELP?

ONE ON ONE TRAINING SESSIONS

ONE

VIRTUAL TRAINING SESSIONS

Live video sessions with screen sharing, demonstration, and real-time feedback as you apply new skills to your actual business scenarios.

TWO

HANDS ON IMPLEMENTATION SUPPORT

Live video sessions with screen sharing, demonstration, and real-time feedback as you apply new skills to your actual business scenarios.

THREE

AUDIT & FEEDBACK SESSIONS

Expert review of your current work with specific recommendations, corrections, and improvement strategies to elevate quality and effectiveness.

FOUR

ONGOING MENTORSHIP PROGRAMS

Regular check-ins and progressive skill development over time, building expertise through consistent guidance and expanding responsibilities.

VIRTUAL TRAININGS
IMPLEMENTATION SUPPORT
AUDIT & FEEDBACK SESSIONS
MENTORSHIP PROGRAMS

NEED HELP?

LIBRARY

DIGITALS SKILLS

DIGITAL MARKETING REAOURCES

Access our extensive library of webinar replays, tutorial videos, guides, and templates. Available 24/7, these resources allow your team to learn at their own pace and revisit content as needed to reinforce digital concepts and techniques.

WEB DEVELOPMENT RESOURCES

DESIGN & CREATIVE RESOURCES

Templates, style guides, design principles documentation, and tutorial videos for creating effective marketing visuals and maintaining brand consistency.

BUSINESS TECHNOLOGY RESOURCES

System administration guides, data management best practices, integration documentation, and process automation templates for common business applications.

TAILORED TEAM DEVELOPMENT PROGRAMS

We develop customized training programs designed specifically for your team’s needs, technical environment, and business goals. These programs combine live instruction, hands-on workshops, and practical exercises to build real-world digital capabilities across marketing, web, design, and technology disciplines.

TRAINING PROGRAM COMPONENTS

SKILLS ASSESSMENT

Identify existing capabilities and knowledge gaps to create a targeted training plan across all relevant digital disciplines.

CUSTOMIZED CURRICULUM DEVELOPMENT

Identify existing capabilities and knowledge gaps to create a targeted training plan across all relevant digital disciplines.

MULTI-FORMAT DELIVERY

Combine live workshops, video tutorials, documentation, and hands-on exercises for comprehensive learning across different learning styles.

PROGRESS TRACKING & CERTIFICATION

Monitor skill development and recognize achievement through structured assessments and certifications that validate new capabilities.

TEAM TRAINING BENEFITS

REDUCED AGENCY DEPENDENCY

Build internal capabilities that allow you to handle routine digital tasks independently, reducing ongoing service costs.

FASTER IMPLEMENTATION

Empower your team to make updates and optimizations without waiting for external support, increasing agility and responsiveness.

KNOWLEDGE RETENTION

Keep digital expertise within your organization even through staff changes by documenting processes and training multiple team members.

CONTINUOUS IMPROVEMENT CULTURE

Foster an environment of ongoing learning and optimization that keeps your digital presence current and competitive.

INDUSTRY

DIGITAL TRAINING

FINANCIAL SERVICES

Compliant digital marketing, secure web practices, and customer relationship management training tailored to the regulatory requirements of financial services.

HOSPITALITY & TOURISM

Digital skills development focused on online booking optimization, guest experience enhancement, reputation management, and seasonal marketing strategies.

INDUSTRY TRAINING PROGRAMS

Our specialized training programs address the unique digital challenges and opportunities in specific industries, with relevant examples, case studies, and applications tailored to your business context.

RETAIL & E-COMMERCE

Professional Services

Specialized training on thought leadership content, lead nurturing, relationship management, and service delivery optimization for knowledge-based businesses.

EDUCATION & TRAINING

Digital capability building for educational institutions focusing on student recruitment, learning experience enhancement, and educational operations management.

DELIVERY FORMATS

VIRTUAL LIVE TRAINING

Interactive online sessions with real-time instruction, screen sharing, collaborative exercises, and Q&A opportunities, accessible from anywhere.

ON-SITE WORKSHOPS

In-person training at your location, with hands-on activities, team collaboration, and direct interaction with our digital experts.

HYBRID LEARNING EXPERIENCES

Combined approaches that blend self-paced resources with live instruction and practical application, maximizing flexibility and effectiveness.

BUSINESS INTELLIGENCE DASHBOARDS

Practical training on creating, interpreting, and acting on data visualizations and business intelligence dashboards for data-driven decision making.

TAKE YOUR CHANCE

READY TO BUILD YOUR TEAM'S DIGITAL CAPABILITIES?

Whether you’re looking for comprehensive digital training, specialized workshops in specific disciplines, or personalized coaching for key team members, we’re ready to help your team develop the skills needed for digital self-sufficiency.

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COMPANY

USEFUL LINK

VISIT

Address: Fairview street

Email: Business.Development@arriglen.co.ke

Phone: +254769817791